MONDAY:8/24
Topic: Intro to Marketing

Journal: What is Marketing?

Lecture/Notes: Go over syllabus
Go over classroom expectations, Network folders

Activity 1: Student Information Sheet
Activity 2: About Me activity
Activity 3: Set up student desktop folders

TUESDAY:8/25
Topic: Intro to Marketing

Journal: Where do I see myself after High School? What do I want to be when I grow up?

Lecture/Notes: Introduce stick figure project.

Activity 1: Stick figure Project

WEDNESDAY:8/26
Topic: Intro to Marketing

Journal: Identify a product you purchased lately and describe why you purchased the product, how much you paid, where you bought it what, if any, deals were given by the retailer or manufacturer.


Lecture/Notes: What Is Marketing?

Activity 1:MKT, MKT, MKT its Everywhere.

Activity 2: "Win, Lose or Draw" logo game.

THURSDAY: 8/27
TOPIC: Societal Impact of Marketing

Journal: TBA

Lecture/Notes: Chapter 1 ME

Activity 1:


FRIDAY: 8/28
TOPIC:

Journal: Current Events

Lecture/Notes: How to correctly make a presentation.


Activity 1: Present Current event

Marketing Principles

Monday: 8/31
Topic: Intro to Marketing
Journal: Finish Career PPT
Lecture/Notes: Discuss Careers
Activity 1: Present Careers
Activity 2:

Tuesday: 9/1
Topic: World of Marketing
Journal: What is Marketing-Functions?
Lecture/Notes: Introduction to MKT
Activity 1: Worksheet to go with PPT
Activity 2: Logo game- Win, Lose or Draw

Wednesday: 9/2
Topic: The World of Marketing
Journal: What is DECA?
Lecture/Notes: DECA Chapter news
Activity 1: Internet Scavenger Hunt- Partners
Activity 2: DECA Video

Thursday: 9/3
Topic: The World of Marketing
Journal: What makes a good presentation?
Lecture/Notes: How to make an effective presentation
Activity 1: Speaking Skills Outline and Project
Activity 2:

Friday: 9/4
Topic: Global Current Events
Journal: Current Events
Lecture/Notes: Discussions on Various Current issues and topics
Activity 1: Present Current Events
Activity 2: Finish Speaking Skills Project


Marketing Principles

Tuesday: 9/8
Topic: Marketing 101
Journal: Find 6 logos from different companies and industries.
Lecture/Notes: Logo Importance and Branding
Activity 1: LOGO Win Lose or Draw Game
Activity 2: Start on Logo design project : Students will find logos and re-create them on poster board and place in classroom.
Activity3: Guided notes to go with PPT

Wednesday: 9/9
Topic: World of Marketing/Branding
Journal: Find a marketing function and then find related internet article.
Lecture/Notes: Continue with Branding importance.
Activity 1: Worksheet to go with PPT
Activity 2: Finish Logo tile project.

Assessment: Grading Rubric

Thursday: 9/10
Topic: The World of Marketing/Branding
Journal: Seven Functions of Marketing
Lecture/Notes: Chapter 1 PPT Functions
Activity 1: Guided notes of Powerpoint
Activity 2: Start on 7 Functions project. Students will create a poster with the seven functions and relate them to individual product items.
Assessment: Grading Rubric

Friday: 9/11
Topic: Seven Functions of Marketing
Journal: TBA
Lecture/Notes: Marketing Utility
Activity 1 Guided notes on Marketing Utility
Activity 2: : Continue Seven Functions project/ Posters._______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________